Joris Bryon, founder of Dexter Agency, sees a lot of ecommerce entrepreneurs taking the wrong approach to designing their online presence.
They base the design on personal preference instead of data, so instead of being able to make changes that continually boost response – and profits – they spin their wheels.
Another issue: too much money and effort is spent on generating traffic without a solid plan for what to do with potential customers once they get to your site. Again, most lost opportunity for sales and revenue.
Joris focuses on converting more of the traffic you already have, which is an untapped goldmine for many ecommerce businesses.
Tune in to find out…