In Episode 7 of Probably Nothing TZ (@TZhongg) and Alexis (@alexisohanian) chat with Betty (@betty_nft), co-founder and “Horde Mother” of Deadfellaz NFT collection. Deadfellaz is an NFT project consisting of 10,000 “undead NFTs on the Ethereum blockchain.” In this episode, Betty shares how she assessed the risk of launching an NFT project, how we can continue to break down barriers in web3, and why building an anonymous team is the future.
- Links and References Mentioned in This Episode -
- Timestamps -
1:35: Betty’s superhero origin story
8:13: Why is Betty “anonymous”?
12:02: How can we continue to take down barriers for marginalized communities in web3?
14:26: Betty’s Favorite women based artists/projects
18:00: Why NFTs are the way that the average person can be an early-stage investor
24:10: How does Betty manage her time?
27:23: Betty’s advice for future NFT projects
34:44: What is it like to work with an anonymous team?
39:21: What’s your desert island NFT?
- Mentions -
- Highlights -
*How Betty got into NFT’s*
“I was like, I mean, we've worked in creative production together on a corporate level for really amazing brands for years, so the production side of it is something that we do anyway. And having been involved in the communities and things I was like, let's just do our own (NFT).”
“The idea for Deadfellaz just came really organically. We love horror, and we had been discussing like the fascination with zombies across pop culture and how it brings so many people together and I think that people love spooky stuff.”
*Why Deadfellaz had to succeed*
“And it was like, you know, we either throw ourselves into this and it works or it doesn't work and so though that was like the fire, obviously, we have three children, it had to work. And the more we just sat down, it was like, it is going to be amazing.”
*Anonymity and Pseudonyms may be the future*
“It's like the second identity, this alter ego that they can't have their colleagues or clients knowing about. And I'm seeing this happen more and more as people want to spend more time in web3.”
“We all have that responsibility, it shouldn't just be me and a handful of other women and gender diverse people and people of color and indigenous people fighting for themselves, it needs to be everyone.”
*Investing in NFTs is like early-stage investing*
Alexis: “I look at these projects, and it's the vibes of the creators. It's their intention, their thoughtfulness, certainly the art and the thoughtfulness of the product. But then it's the community and who here has the sort of minimum viable community to do something that I think will be special in 10 years, not in two months, or 10 hours, but a decade?”
*Building a team in web3*
“The trust is there from the work that people have produced and the validation of their association with other people, like our Decentraland team, we've never met them. We've never seen them.”