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Brian Nosek, a pioneering psychologist and professor at the University of Virginia, shook the scientific establishment in 2015 when his Reproducibility Project revealed that only 36% of published psychology studies could be successfully replicated—exposing a crisis at the heart of scientific research.

As co-founder of the Center for Open Science, Nosek has built an organization dedicated to increasing transparency and accountability in scientific practice. His work challenges the academic incentive structure that rewards publishing novel, positive results over methodological rigor and accurate findings, pushing researchers to focus on career advancement rather than discovering truth.

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