Josh Twist is the founder of Zuplo, an API gateway
- Introducing Josh Twist, the founder of Zuplo. 0:00
- Zuplo vs Azure API management.
- How do you make this fit into the developer workflow? 3:06
- How Zuplo fits into the development workflow.
- How to democratize API management and make it something every business wants to use.
- Best practices for implementing API key authentication.
- Stripe quality API out of the box.
- The power of removing friction in creating a better experience. 8:58
- The power of removing friction from the process.
- How do you create a product that is easy for beginners but still has a powerful experience? 11:31
- Loom is a great example of a product that exists only because it removes friction.
- Building a product is like building a video game.
- How to keep both the developer and the customer experience in mind.
- The formula one analogy for designing a product from scratch.
- What’s going to go into the next generation of Zuplo? 17:27
- How Zuplo keeps things simple and makes decisions.
- Why you have to have a lot of customer empathy and invest in tools. 19:39
- The importance of customer empathy.
- Why Josh made the decision to switch over to OpenAPI.
- Killing features can be hard as a business-to-business company.
- One chart to think about.
- The importance of partnerships and content. 24:29
- Making videos for supabase customers.
- Partnerships with other small businesses.
- How Zuplo got their first customers.
- Zuplo rate limiting feature. 28:02
- Rate limiting in Zuplo and Supabase.
- Developers who are small-scale loving Zuplo
- Making videos
- Removing friction and building an 11-star experience.
Zuplo - https://zuplo.com/
Josh Twist - https://twitter.com/joshtwist
