We often have assumptions built into our thinking about what it looks like to start a creative business — things that might not be obvious if you haven’t done it before.
And this is true whether you’re a beginner or a seasoned creator. Our goal in this conversation is to help you understand what some of those things are, and ways you can make progress on your own journey.
Main takeaways
- Creative “sparks” often occur as external events. It might take losing your job or being thrown into a project to get you started.
- Research the market. Is there competition? How can you be different? Is there a gap you can fill? Do the research, but don’t stay in this phase for too long.
- Once you have a direction, build momentum and to keep it going as long as you can.
- Decide on your medium: writing, audio, video, etc. Then choose a platform to distribute what you create (that isn’t email).
- The creative flywheel includes learning, creating and publishing content consistently, sharing and promoting your work, and making and selling high-quality products and services.
Creators of the day
Resources of the day
Thought of the day
“The thing I would encourage you to do is to start to think about all of those activities you do to run your business and how you can move them from a sequence into a flywheel.” ~ @nathanbarryLinks
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