What can you learn from someone who's built a motion from scratch to scale?
That's what we discovered with Maximus, CEO and Co-founder of Warmly. He shares how they built outbound from nothing.
- (00:00) - Introduction
- (03:05) - Building in Public
- (06:41) - Firing Customers
- (07:43) - Stacking Outbound
- (10:54) - Zero to One: Lessons and Learnings
- (19:08) - Dang outbound, it works!
- (19:52) - Consistency in Email Campaigns
- (20:34) - Profiles for Zero to One Phase
- (21:30) - Commandos, Soldiers, and Policemen
- (24:24) - Scaling Sales Processes
- (25:15) - Layering in more channels
- (27:54) - Hiring and Team Culture
- (29:19) - Navigating Growth Challenges
- (35:27) - AI in Sales and Marketing
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