In this episode of the UK Lead Generation Podcast, host James Dooley sits down with Kasra Dash to tackle one of the biggest frustrations for business owners: paying for leads that go nowhere. The conversation opens with the problem many companies face—high volumes of enquiries that collapse once the sales team tries to contact them. Fake names, invalid numbers, and low-intent submissions drain time, energy and budget.
James Dooley and Kasra Dash explore the journey from mass, low-quality lead generation to a system that filters only genuine prospects. Kasra Dash explains how multi-step forms, budget selectors, and SMS verification work together to increase intent, even if total lead volume drops. As the discussion unfolds, they highlight a core truth: businesses scale better when they optimise for cost per sale rather than cost per lead. The resolution becomes clear as James Dooley breaks down why FatRank prioritizes exclusive, real-time verified leads—removing the burden of pre-qualification from business owners entirely.
Listeners gain a clear understanding of what makes a lead truly qualified, how to improve their own funnel, and why verification processes matter when scaling acquisition. To learn more or explore exclusive verified leads, visit FatRank and see if your business qualifies for their programme.
