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Description

Noah Berk interviews Josh Fedie from SalesReach.io. Josh shares the story of how he developed a unique application designed to help sales reps personalize their communication with clients, improving sales processes and outcomes. He discusses the evolution of his tool and its integration with HubSpot, emphasizing its role in buyer enablement. The conversation delves into the features and benefits of SalesReach, the impact of AI on sales, and the importance of genuine human interaction in sales processes. The episode concludes with advice for entrepreneurs on seeking help and building effective connections. 

00:00 Introduction to Up Your Stack Podcast 
00:24 Meet Josh from SalesReach.io 
01:04 The Inspiration Behind SalesReach 
02:21 Building the Solution 
05:20 Integrating with HubSpot 
09:54 The Power of Digital Sales Rooms 
13:34 Success Stories and Use Cases 
16:23 Why HubSpot? 
18:28 The Importance of Buyer Enablement 
19:44 Challenges in Sales Enablement 
20:54 Competing in the Market 
24:08 Future Product Roadmap 
26:55 AI in Sales: A Double-Edged Sword 
29:08 Staying Ahead in the HubSpot Ecosystem 
32:31 Final Thoughts and Advice