ABOUT JOHN MARTINEZ
John Martinez is a serial entrepreneur, and highly sought-after sales expert. John is best known for his sales training in the real estate investment industry. Having trained over 500 of the country’s top Real Estate Investors and their teams, his scripts and sales & negotiation strategies have transformed the real estate investment industry and are now widely accepted as the industry's gold standard.
THIS TOPIC IN A NUTSHELL:
[01:30] His career background
[02:50] How he started with opening up a sales training
[04:30] Why choose sales?
[07:13] Taking the leap from W2 job into being an entrepreneur
[08:40] Dealing with rejection on sales
[10:42] What kept him to pursue sales
[12:24] Burn the ships mentality
[13:15] Foundations of what he teaches his clients
[14:21] Deal killers of the sale process
[15:36] Lead conversion instead of lead generation
[16:54] Developing a system for sales process
[17:50] Data-driven sales process
[20:00] The first step: Outline what’s wrong and how we fix it.
[21:20] Inside-out methodology
[22:44] Why sales process is important
[23:26] Focus of their sales training
[26:05] Uncovering seller’s motivation
[27:30] Finding out the influencers of the decision-maker
[28:34] The Secret sauce: Negotiation
[29:29] Resetting their expectations
[31:00] Negotiation tactics and techniques
[33:25] Sample of influencers in decision making
[39:00] How to address the decision-makers and influencers
[40:00] What is a good sales call?
[41:10] Advice to his 25-year-old self
[43:28] His First Entrepreneurial endeavor
[45:33] His Formal and Informal training that shaped his journey
[46:38] The Deal that got away
[48:13] How to reach out to John
KEY QUOTES:
[09:43] The biggest challenge was forcing myself to go out there and deal with the massive amount of rejection. Once I started to make sales though, my mind started to shift a bit and I realized that you’ll start to get used to it over time.
[15:36] The majority of what we do is Lead conversion. The first thing that we usually look for is to look for leads and once you have them, you’ve got to convert them. If you don’t convert those into deals, somehow all the leads in the world are worthless. Lead generation is great but converting a lead into a deal is where we focus.
[19:17] In every industry, we use the exact sale process. At the end of the day, a sale is a sale, the way people make decisions whether you are a small or big business, it doesn’t change how human beings think or make decisions. Whether it’s a small or big client, in and out of real estate investment, we teach the exact same thing.
[23:40] The most successful sales team that we trained did not come from real estate nor sales, they’re just good people who can follow directions. At the end of the day, sales are like any other part of the organization. It’s a process, a checklist that needs to be repeated over and over again.
[44:30] My whole vision of success was just people who know how to win all the time. What I’ve learned from my experience is that there’s a lot to lose, but if you keep on losing, inevitably you get enough wins to keep on climbing up that ladder. It’s not just taking action but it’s about not giving up.
SUMMARY OF BUSINESS
Midwest Revenue Group's sales training and coaching provides companies and independent professionals with a proven, practical road map for filling their prospecting pipelines, improving their closing ratio and increasing sales and profits. The process, in and of itself, helps business professionals differentiate themselves from their competition when selling.
ABOUT THE WESTSIDE INVESTORS NETWORK
The Westside Investors Network, is your community for investing knowledge for growth. For real estate professionals by real estate professionals. This show is focused on the next step in your career... investing, for those starting with nothing to multifamily syndication.
The Westside Investors Network strives to bring knowledge and education to the real estate professional that is seeking to gain more freedom in their life. The host's AJ and Chris Shepard, are committed to sharing the wealth of knowledge that they have gained throughout the years to allow others the opportunity to learn and grow in their investing. They own Uptown Properties, a successful Property Management and Brokerage Company. If you are interested in Property Management in the Portland Metro or Bend Metro Areas, please visit www.uptownpm.com. If you are interested in investing in multifamily syndication, please visit www.uptownsyndication.com.
#investmentproperty #realestate #investment #property #realestateinvesting #propertyinvestment #investing #realestateinvestor #investor #investments #invest #realty #realtorlife #properties #investmentproperties #realestateinvestment #business #REinvesting #entrepreneur #entrepreneurlife #influencer #decisionmakers #salesacademy #salescoach #sales #salestips #salestraining #salescoaching #salesfunnel #salesstrategy #saleslife #salesmanager #salestrainer #businesscoach #salesman #salesteam #salesperson #entrepreneur #business #salesforce #marketing #salespeople #businesstips #salesandmarketing #motivation #salesmanagement #entrepreneurmindset #success #salesalesale
YOU MAY CONTACT JOHN MARTINEZ VIA:
Email: john@midwestrev.com
Website: https://midwestrev.com/
LinkedIn: @johnmartinezsalestraining
Social media:
Facebook – @JohnMartinezSalesTrainer
Instagram – @johnmartinez.official
Youtube: The REI Sales Academy
CONNECT WITH US
For more ...
