Description

In this episode, we provide updates on our respective businesses and share how we qualify prospects for our services during the sales process. It's tempting to take the "easy money" of a new client, especially in the early days, but it's better to focus on right-fit clients from the start to set your business up for long-term success.

As always, we also provide updates on Castaway and EditorNinja, which include...

• Another new hire for EditorNinja!
• Setting benchmarks for performance before investing in sales/marketing
• Continuing to iterate on offers until you find the right option
• Using "slow periods" to dial in your operational efficiency
• Gearing up for a podcast promo tour

Sound interesting? You should give it a listen. We think you'll really enjoy it.

Want to support the show? [FREE]

1. Subscribe to future episodes in your favorite podcast app
2. Ask a question or leave us feedback on this episode
3. Leave an honest review on your favorite podcast platform
4. Share the show with a friend who might also enjoy it
5. Reach out to us on Twitter and give us your unfiltered feedback

Want more regular updates? Here are other ways to follow along:

• Join Our Email Newsletter for early access and bonus content
• Come and hang out with us in our Slack community
• Follow James on Twitter
• Follow John on Twitter

Thanks & Recognition

This episode was edited by PodPanda.