In this episode of The Unfolding Thought Podcast, host Eric Pratum sits down with Jessica Rhodes, founder and CEO of Interview Connections. Jessica discusses her journey from booking her dad's podcast interviews to establishing an agency that has facilitated tens of thousands of guest appearances.
She explains the nuances of becoming a successful podcast guest, addressing common pitfalls, misconceptions, and the strategies behind making every podcast appearance a meaningful part of your broader marketing and networking efforts. Jessica also explores how podcast guesting can yield impressive returns, even from shows with smaller audiences, emphasizing the importance of authenticity, preparation, and strategic repurposing of content.
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