Description

This week on The B2B Mix Show, we welcome Mark Emond, founder & president of Demand Spring, a revenue marketing agency. Mark joins us to talk about the future of B2B Marketing by 2025.

During our discussion, Mark covers:

• What the B2B marketing org structure will look like by 2025
• How the B2B buying process will continue to evolve
• The balance between people's demand for privacy versus marketers' desire to personalize content and experiences
• The role of experiential marketing and in=person events

If you'd like to connect with Mark, you can follow him on Twitter at @Mark_DSpring, on LinkedIn, or visit demandspring.com.

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