We're talking about the challenges facing small content marketing teams. We'll chat about:
- Dealing with executives who “don’t get it” -- no support, no budget, no sanity.
- Being overly ambitious. Everything’s important and huge!
- Not being ambitious enough. “We’re too small. We’re too boring.”
- Winging it. “I’ll figure out next week’s post . . . next week.”
- Ignoring visuals/video--or worse, doing it yourself when you don't know what you're doing!
- Not promoting and distributing content.
- Trying to do it all yourself..
Additional Resources
B2B Content Marketing Strategy for Small Content Teams
