Spilling the Tea on Entrepreneurship

Description

This week hosts Tim Ryan and Zack Miller sit down with Chase Austin, CEO of OverAchieving Tea, a brewing and blending craft tea company focused on quality, innovation, and pushing the boundaries of what you think tea is. OverAchieving Tea offers a healthy alternative to coffee and energy drinks. Watch this week’s episode to hear about how Chase Austin started his company with just a few hundred dollars, created an innovative tea company, the benefits of taking risks to better ourselves, and much more!

Show notes:

(0:00) Introducing Chase Austin

(4:32) What is OverAchieving Tea?

(14:26) Adjusting flavors + Marketing

(18:59) Motivation for the business

(24:00) Direct to Consumer vs retail

(29:19) Educating customers + Taking risk

(32:18) Selling tea in traffic + Not being afraid to sell

(37:33) Operating in Virginia Beach

(43:20) Dealing with negative days + Fitness

(47:36) Yerba Matè tea for professionals

(56:33) Conclusion

About Chase Austin & OverAchieving Tea:

Overachieving tea is a brewing and blending craft tea company focused on quality, Innovation and pushing the boundaries of what you think tea is. Based in Virginia Beach, we specialize in energizing tea. Both aged tea and freshly brewed tea with five staple blends focused on different benefits. They also serve tea on draft and drop limited-release tea each month. All brewed tea is made fresh weekly with high alkaline water. They offer a healthy alternative to coffee and energy drinks; our mission is to change how you see Tea.

Chase Austin’s journey began by looking for a better way of life. Throughout that, pondering a healthy alternative to energy drinks, coffee, and pre-workouts. Something that could get him going when everyone and everything around him was saying QUIT. What he eventually found after tons of experimenting was a super plant called Yerba Matè. It’s the most well-rounded performance enhancer he knew of. It came naturally with everything he needed except for good taste! Next was to create a great-tasting Yerba Matè using high-quality, organic, and non-GMO ingredients. It has become his obsession, and he has spent every waking moment developing an above-and-beyond product for us all to have access to. Follow Chase Austin as he continues to develop and grow on his mission to “Change The Way You See Tea.”

Learn more: https://www.overachievingtea.com/about

About the hosts:

Tim Ryan is an angel investor and the Executive Director of StartWheel, an organization dedicated to connecting entrepreneurs with resources in Hampton Roads, Virginia.

Zack Miller is a serial entrepreneur and author of Anomaly, a guide on differentiating yourself and your business from the crowd.

Enjoy the show? Watch the Fervent Four Show LIVE every Thursday at 11 AM.

Live: https://www.startwheel.org/live/

Watch past episodes: https://www.startwheel.org/fervent-four-show/

Listen to past episodes: https://fathom.fm/podcast/fervent-four

The Fervent Four Show:

Did you know that only 4% of businesses hit $1M in revenue? Tim Ryan and Zack Miller are the creators of The Fervent Four Show, designed to help you get there. Check them out Live every Thursday at 11 AM.

Social Media:

Chase Austin

https://www.overachievingtea.com/

LinkedIn: https://www.linkedin.com/in/chase-austin-683464198/

Instagram: @overachieving_tea (https://www.instagram.com/overachieving_tea/)

Facebook: (https://www.facebook.com/OveracheivingTea/)

Tim Ryan

https://www.startwheel.org

Twitter (personal): @ryantnt (https://twitter.com/ryantnt)

Twitter: @StartWheel (https://twitter.com/StartWheel)

LinkedIn (personal): https://www.linkedin.com/in/ryantnt/

LinkedIn: https://www.linkedin.com/company/startwheel-org/