What does it really mean to be cool?
In a world that tells us "cool" is about popularity, perfection, and how you're seen — I've learned that true coolness is something much deeper. It's not about your outfit, your success, or how many people like your posts.
It's an inner energy.
A calm, grounded confidence that comes from knowing who you are and standing fiercely in it — even when it makes others uncomfortable.
This week's episode of The Fierce Forward Podcast is all about redefining cool from the inside out.
I'm also sharing the inspiration behind our new Fall Collection — launching this Thursday, October 30th at 9am Pacific on fierceforward.com.
Each piece in this collection was designed to remind you of your power to stay cool, calm, and grounded no matter what storms you're walking through.
It's the energy of the oak tree — steady, rooted, and unshakable.
If you've ever compared yourself, questioned your worth, or felt like you're not "enough," this episode is for you. It's your reminder that the most magnetic thing you can ever be is yourself.
What "cool" really means from a deeper, soulful perspective
Why confidence starts with self-trust, not validation
How to embody calm strength through life's storms
The story and energy behind the new Fierce Forward Fall Collection
🛍️ Fierce Forward Fall Collection — launches Thursday, October 30th at 9am PST
Explore 20+ new gemstone jewels and crystals designed to help you anchor your energy and embody your calm power.
Instagram — @fierceashleyjohns
Fierce Forward Instagram — @fierceforward
Podcast — The Fierce Forward Podcast
