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This episode highlights the importance of unique brand identities in the Australian financial services industry, with experts endorsing social media as a crucial tool for trust-building and business scalability. It also covers significant news about the Australian federal government's plan to reform superannuation for streamlining retirement planning and increasing financial literacy amongst retirees. A senate inquiry recommends modernizing Australia's mortgage lending rules to make home ownership more accessible. Additionally, an inquiry calls for the Competition and Consumer Commission to intensify oversight towards insurance premiums, inciting a discourse surrounding transparency in pricing and government checks on insurance cost inflation. Visit financialservicesonline.com.au for more information on finance, insurance, superannuation, and money management.n