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As the company and business model evolves, MetLife recently debuted a new brand identity – the first major marketing change for the life insurance company in 30 years. With the rebrand, MetLife has chosen to part ways with Snoopy and the Peanuts gang. At a time when the Peanuts brand is surging after a renaissance, […]

The post One Big Idea: A (Met) Life Without Snoopy appeared first on Finch Brands.