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It is easy to focus on the ‘how’ of one’s business — features, function, specs. The truly great brands somehow get to the ‘why.’ In this episode, Bill speaks about how and why this is so important. If you like our podcast, please subscribe and leave us a rating! Podcast: Play in new window | Download Subscribe: iTunes | […]

The post One Big Idea: Get to the ‘Why’ appeared first on Finch Brands.