Description

What We Cover In This Episode:

• Reframing the way you look at sales [1:35]
  
• How “organic sales” is defined [3:04]
  
• What to do to insure you are putting business practices in place to get organic sales [3:56]
  
• Tips for preparing your staff for organic sales [5:35]
  
• Cherise’s thoughts for committing to the process [7:54]
  
• The role that getting to know your clients and their needs will play in the organic sales process [8:25]
  
• How to approach organic pricing presentations [11:28]
  
• Why being the expert will be key [13:23]
  
• A look at combining paid and organic marketing efforts that work together to sell your services [16:05]

Quotes:

“You really have to ensure that you are showing your value to these new clients that walk through the door, and don’t get me wrong it takes some work.” [Cherise, 2:15]

“This idea of organic sales is really all about being authentic and showing new clients what you can offer them.” [Cherise, 3:04]

“I’m a firm believer that every business has unique needs and every business has a unique process that is going to work right for them.” [Cherise, 4:58]

”I cannot expect to make a sale if I am not investing the time to get to know the clients.” [Cherise, 8:48]

“Do not shy away from organic pricing presentations. Again, they can be authentic because you are trying to show why they should join your community.” [Cherise, 13:14]

“We underestimate the value of our clients sometimes when it comes to referrals and being our advocates.” [Cherise, 15:51]

“Create a process that allows your team to educate new clients about who you are, what you offer, and why they should choose you.” [Cherise, 18:38]

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