What We Cover In This Episode:
Why showcasing member success stories can significantly boost engagement within your boutique fitness studio community [3:06]
Effective strategies for choosing members to feature in your spotlights [3:39]
Various achievements that can be celebrated in your member spotlights [4:56]
How to utilize different formats to showcase these stories [5:41]
Tips for motivating members to share their own spotlight stories and why this can be a powerful engagement tool [6:24]
Practical advice on creating a plan to approach members and gather their stories [7:48]
The optimal frequency for publishing member spotlights to maintain interest and engagement [12:06]
How to design effective questionnaires to capture member stories and how to engage with spotlight subjects within your studio [16:02]
Quotes:
“When you share a member spotlight, it should rally the people. Everyone should be excited for that member and that member should be proud of their story….it should really rally the troops behind it. ” [Nick, 3:25]
“Beginner gains are inspiring because it gets someone off the couch to a starting point. Also, an advanced member should get a shoutout too. They get these incremental progressions throughout the later years when you reach an advanced stage, and it’s still a big deal for them to achieve something.” [Nick, 4:20]
“It can be self-kudos, or it can be about your instructors that work for you as well; they do a lot of stuff for you, your internal community and your external community.” [Megan, 14:59]
LINKS:
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fitDEGREE’s Business Portal
https://calendly.com/fitdegree-support
https://www.instagram.com/fitdegree/
https://www.instagram.com/fitspot_guru/
https://www.fitdegree.com/blog
https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q
https://www.tiktok.com/@megan_fitdegree
