Topics Discussed: The Four Pillars of Growing a Successful Freight Brokerage
Timestamps:
[00:24] #1 - People are the core of any successful business. It is crucial to understand how to find good people, hire good people, and invest in those people to retain them. You will never be able to scale a successful freight brokerage on your own.
[02:23] #2 - When it comes to strategizing, here are a few questions to ask yourself to get started; what if your niche, what is your customer acquisitions strategy, and what makes you different from the rest?
[03:47] #3 - In day-to-day business strategies, there are three pillars of execution; effective communication, systems (like TMS) and process (i.e., vetting and paying carriers), and evaluating your performance as it relates to your executions.
[06:00] #4 - Cash flow is king, and there are three things to consider as it relates to money; leveraging other people's money, managing your cash flow, making sure you are paying your carriers on time, and then reinvesting profits into your business growth.
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