Good morning Store Nation! Welcome back to 5 Minute Friday on the Hacking Self Storage podcast.
Today we are talking about the power of testimonials.
In addition to communicating with your audience, another essential goal of your marketing materials should involve building as much trust and credibility as you can.
Your customers don't just want to know that you can solve their problem – they want to know that you can do it better than anyone else.
To that end, customer testimonials are incredibly effective – particularly in the world of print.
Hope you gained some new knowledge and insight from this episode.
Please give it a listen.