Remember Uncle Rico from Napoleon Dynamite? The guy living in a van, obsessed with his high school football "glory days," and desperate enough to buy a time machine off the internet? (Spoiler: it didn't work—just zapped him in the leg.)
As funny as it is on screen, a lot of us secretly run our businesses like Uncle Rico. We glamorize past wins, obsess over "what used to work," and waste energy wishing for a way back to 2019 traffic numbers or that one viral post.
In this episode, we flip the script. I'm walking you through:
How to spot "Uncle Rico moments" in your own business
The 4 pillars of building a future-proof business (that grows even when platforms or algorithms shift)
Practical steps you can take this week to create more stability and resilience
Why self-trust and self-reliance are the real engines of your business glow-up (straight from my book, Glow Up Yourself)
No time machines required—just strategy, encouragement, and a little tough love to keep you moving forward.
👉 Tune in now to learn how to stop glamorizing the past and start building the future your business (and future you) deserves.
👉 Get Chelsea's book: https://herpaperroute.com/glow/
👉 Find the perfect tools for your business in our tool reviews archive: https://herpaperroute.com/tools/
