Description

No matter what your home-based business, sales is the MOST important part of your business. You can have a great business product or service, and set up an efficient work-from-home organization. But it you don’t generate sales, it’s all for nothing. Today’s podcast guest knows sales. Wendy Connick’s ¬first sales position was a summer job selling vacuum cleaners door-to-door. Now a seasoned selling pro, Wendy Connick has a new book to help us in sales, appropriately titled “Sales 101 – A Crash Course in How to Sell Anything.”

Richard “Capt’n” Henderson and Sherilyn Colleen interview Wendy Connick (www.connickfinancial.com) who uses simple and easy-to-understand language to share the techniques that get right to the bottom line: how to create and clearly convey sales value.

Subjects discussed in Podcast include:

• If you have no sales experience, how do you become good at selling fast?
• Lead generation - How can micro-business owners find good leads?
• How do you convert leads to paying customers?
• How can you make a connection when you are remote and have to sell in a “virtual” manner?
• When ready to hire your first salesperson or sales rep, how do you pick the right one?

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Episode Sponsor:  Ideal Directories * www.IdealDirectories.com

Interview Guest:

Wendy Connick, author of "Sales 101 – A Crash Course in How to Sell Anything."