One of the most important, yet overlooked things when it comes to your messaging, growing your business, growing your audience and growing real relationships is connection. You can have all of the strategy in the world, but without being able to connect with your customers, or audience, none of it matters. There's so much focus on tactics and process, but so much of what needs to come first in order to create something that is sustainable and not transactional and fleeting is connection.
In this episode, we're talking about a few simple things you can do, starting right now, to connect better with your messaging and content.
------------