Jim - the most important conversation you’ll ever have is with yourself…and that person is a crazy person
Jim frames service in the context of bringing a product or service to the market to help people in some ways
He frames this in the context of his most recent project that he asked Mark for help with - his talk about the kitchen and bath industry
Jim asks. If it’s not just money, why do we seek to serve. What’s the bigger picture
Both guys feel strongly that they have something to offer the world and the world has things to offer them
Our experience leaves us with knowledge and wisdom that come from that unique experience
Mark brings up his faith. “God, help me out. What do you want me to be doing again?”
Jim brings up his summary doc (which he creates for each episode) on which mentions God’s greater design
Are you going to die with your art in you or are you committed to putting it out in the world
What have you overcome and how can you share that to help others
Mark talks about obstacles and how we all find ourselves in a particular seat at a particular time for some reason
Mark shares his journey into the recruiting world and how he evolved into an expert in that specific space - career development
Jim shares how important he thinks Mark’s work is
Mark says it’s top 5 for people. He takes that responsibility very seriously
Mark shares his story about helping his friend with confidence
Jim says confidence is everything and it’s hard to maintain over the course of a lifetime
Mark mentions his divorce in the context of confidence and how he lost it and the trip to get it back. Validation from the outside
Jim “You are most able to help the person you once were”
He talks about resistance - fear is self centered
Why wouldn’t you share? Because you’re scared
Mark shares a few stories about helping a few people overcome their fears
Enough confidence to overcome his fear - to take action
Mark shares how fear is now a trigger for him to keep going. It doesn’t stop him, it encourages him
Jim talks about the value of solving one specific problem. What is it and why is it a problem
Mark says do we help them rid themselves of the fear or do we simply help them push past it
Jim reads a few more quotes. Solutions versus problems
Mark asks, “if my deliverable is confidence, what does that look like?”
Messaging in a noisy world
What specific problem are we solving?
You have to frame the problem well. Specifically and powerfully
Without the problem…what does life look like…specifically. Pain and pleasure
Mark shares his opinion of the SNL auditions he watched during the 50th anniversary celebration - vulnerability, fear, risk…with everything on the line
Jim talks about the value of a third party testimonial/referral/recommendation
Mark laughs about the irony for me teaching about this and yet having a hard time doing it himself
JIm’s three “E’s”
Educate, Entertain and Encourage
Mark says he’s going to steal the 3 E’s
Mark’s tip from a coach “tell them something they’ve never heard before that they know to be true”
Jim - “Enter the conversation they’re already having with themselves”
Mark shares some takeaways - specifically about asking for help
Mark commits to delivering confidence
Jims speaks about being known and being clear
Mark agrees that most people are unclear
Mark wraps up with how happy he was to help Jim
“Stick your neck out there man”