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Description

Natasha Vorompiova describes herself as a Metrics Whisperer—her clients call her their secret weapon because she helps them collect key metrics into an easy-to-read Control Panel that reveals the meaning behind all those numbers. As a result, her clients are able to make decisions based on specific, personal trends and patterns we detect in their customers' and prospects' activities, instead of relying on guesses and hunches.

Growing a business is very much a numbers game, but it doesn't have to feel like playing blackjack, nor that there's no option but to do more to gain more. 

She believes the key is knowing your numbers, making a well-reasoned hypothesis based on what the numbers tell you, and once you've taken focused action, comparing your projections to the results so that you can optimize your machine even further.