This week on the podcast I'm sharing some thoughts on advice on what to name your jewellery business. This is a question that comes up frequently and some jewellers can get stuck in indecision so here are some tips to help you
EPISODE RECAP
Whilst your name is super important, you can change it! (1:35)
The most important part is to focus on your customer (2:03)
Pick a name you can grow with (3:48)
It should be easy to remember and easy to spell (4:34)
The name should not be too long (6:02)
Check that the URL is available (7:35)
Check the social handles (10:20)
Give yourself a deadline (11:12)
Consider your brand and personality as a whole (13:18)
Thoughts on using your own name (14:34)
RESOURCES
