On this episode Bella catches up with Joey Coleman, Chief Experience Composer, Design Symphony. They talk about things you can do as a business owner to create a meaningful customer experience. Ideas include:
Sending personalized gifts to your customers seemingly at random
Sending handwritten notes thanking them for trusting you with their fur baby
Keeping track of simple things like the pet's birthday and sending acknowledgements
Doing a monthly quick check of the pet (for any issues)
Joey Coleman
Giving the pet a bath unexpectedly
Sending quick personalized videos of the you and the pet to the client.
For over a decade, Joey has helped organizations retain their best customers and turn them into raving fans via his entertaining and actionable keynotes, workshops, and consulting projects.
His First 100 Days methodology helps fuel successful customer experience endeavors at companies and organizations around the world.
As a recognized expert in customer experience design and an award-winning speaker at national and international conferences, Joey specializes in creating unique, attention- grabbing customer experiences.
He works with companies ranging from small VC-funded start-ups, to large Fortune 500s, with hundreds of mid-size businesses in between.
Joey developed his narrative skills as a criminal defense trial attorney, advised and counseled Fortune 500 companies as a business consultant, honed his communications and messaging skills at the White House, and did things for the U.S. Secret Service and the CIA that he can't talk about publicly.
His design and artwork has been displayed in museums, featured in juried shows, and graced publications in the U.S. and abroad. When not traveling the world (48 countries and counting) for keynote presentations, client workshops, and quality beach time, Joey enjoys watching magnificent sunsets from his mountain-top home in Colorado with his wife and two young sons.
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Transcript:
This is episode 47 of Bella in Your Business. Welcome to Bella in Your Business, where Bella will discuss anything and everything about your pet sitting business to help you land on target. So get ready—Bella’s got your chute. Let’s jump.
Welcome to Bella in Your Business. I'm your host, Bella Vasta with Jump Consulting, and today I don't even know where to begin. Joey Coleman is my guest, and you guys, listen up to this biography because this is going to explain to you exactly why you need to stop whatever you're doing, put down the laundry, pull over, stop walking—well, don't stop walking the dog—and listen to what we're about to say. When organizations like the Hyatt Hotels, NASA, the World Bank, and Zappos need to build their customer experience, they call this guy you’re about to hear: Joey Coleman.
For over a decade, Joey's helped organizations retain their best customers and turn them into raving fans through his entertaining and actionable keynotes, workshops, and consulting projects. His First 100 Days methodology helps fuel successful customer experience endeavors at companies and organizations around the world. As a recognized expert in customer experience design and an award-winning speaker at national and international conferences, Joey specializes in creating unique, attention-grabbing customer experiences. I can definitely vouch for that because he threw it down at Social Media Marketing World—that's where we first met.
He works with companies ranging from small VC-funded startups to large Fortune 500s, covering the full spectrum with hundreds of midsize businesses in between. Joey developed his narrative skills as a criminal defense trial attorney—talk about a Renaissance man—and advised and counseled Fortune 500 companies as a business consultant. He honed his communication and messaging skills at the White House and even did things for the Secret Service that he can’t talk about.
