Join us on this episode of Get More MSP Leads (formerly the Know, Grow, Scale podcast) as Laura Johns sits down with Aaron Garcia, former MSP COO turned EOS Implementer, to talk about what it really takes to scale an MSP without burning out.
With over 17 years in the MSP space, Aaron has lived the late nights, the ticket overload, the people challenges, and the constant pressure that founders face. After helping grow his MSP from $2.5M to $11.5M in revenue and expanding the team to 55 employees, he made a bold move to help other MSPs break through the ceilings holding them back.
In this episode, we unpack:
The most common frustrations MSP leaders face, including lack of control, people challenges, stalled growth, and profit plateaus
Why many founders unknowingly become the bottleneck in their own business
What "right person, right seat" actually means and how it transforms team performance
Real examples of how implementing EOS reduced chaos, improved accountability, and accelerated growth
How to create clarity and alignment around vision so your entire team rows in the same direction
Why vulnerability and willingness to change are non-negotiables for scaling
If you are an MSP owner feeling stuck, overwhelmed, or unsure how to get to the next level, this conversation offers both practical tools and honest insight from someone who has been in your seat.
Aaron also shares where to start, including the foundational EOS books Get a Grip and Traction, and how MSP leaders can book a complimentary 90-minute session to evaluate the strength of their business across six key components.
This episode is a must-listen for MSP founders who want to grow revenue, increase profitability, build accountability, and finally take a vacation without their laptop.
00:00 Introduction and Aaron's MSP background
03:05 Discovering EOS and the turning point
06:13 Common struggles MSP leaders face
09:01 The six key components of a strong business
11:49 Aligning vision and leadership teams
17:26 Real growth stories and people decisions
20:49 Accountability, freedom, and founder mindset
23:31 Where to connect and next steps
Subscribe to the Get More MSP Leads (formerly the Know, Grow, Scale) podcast for more insights designed specifically to help MSPs grow smarter and scale stronger.
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The Business Growers: https://www.instagram.com/thebizgrowers/ _________________________________________________________
About The Business Growers: Many Managed Services Providers and IT companies struggle to grow because they are constantly putting out fires and don't have the bandwidth to focus on the marketing strategy and execution required to scale the business. At The Business Growers, we believe you shouldn't have to hire a full-time marketing team to compete in the marketplace. We work exclusively with MSPs and IT companies, serving as their tech marketing dream team and offering a proven framework for revenue growth. Visit us at https://thebusinessgrowers.com
