This episode of the Landscape Ontario Podcast explores why “less is more” in a fragmented landscaping industry, arguing that specialization helps companies stand out, protect quality and weather economic change. Frank Bourque, a sought-after coach, speaker and successful former business owner, breaks down the three ways to specialize and explains how to align your whole operation — from your marketing to your crew's roles — to attract better clients and keep your team happy.
Resources
Frank Bourque Landscape & Hardscape Business Consultant
Video version of this episode
