In Session 11 with Robyn, we discuss what it means to market yourself and lean into sharing in a new way. It’s such a great conversation on knowing what works, while also acknowledging what works for you. Robyn brings such authenticity and I think represents what so many of us feel around this topic, and I know it will be such a useful one.
In this episode, you’ll hear:
When it makes sense to lean into innovation vs. when are we using that as something to hide behind
Robyn and I discuss “proximity marketing” and what we think around this in our space
How our audience reads not just what we're saying but what we’re bringing to what we're saying
The difference between if a strategy is a good strategy vs. if it’s a good strategy for you
The recommendation I make for Robyn to test in her marketing strategy around her new offer
