Do you ask for testimonials?
When did you last get one?
It's one of the key things I find lacking with my clients - they are not asking people for words about them!
It is so important and often it's left til last. But your clients and customers words can help you get clearer on your message. We get so stuck in our head and stuck in our ways about how we speak about ourselves. But your customer/ clients experience is different and it's important.
Testimonials are also a huge confidence booster! Your audience have lovely things to say about you - but you have to ask!
And then ... use them!
All this and more in this slightly ranty episode on a topic I am VERY passionate about.
