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Time for another episode in our new Niche series! As you listen to these series unfold, you'll start to realise that identifying a gap in your industry guru's offers is critical to having leads say yes to your offer over and over again. 

We dive into what to watch out for and how to cross-match the gaps with your raw talent.

Questions to ask yourself:

• Where can you strive to be above the competition by closing a gap in their offer?
• Where is their gap that you can crossmatch with your raw talent?
• How can you communicate that effectively to your market?

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Head over to https://maeveferguson.com/quiz to discover your #1 coaching business killer and we will send a free report with the exact steps to take to overcome that killer, right here, right now, today!