Today we’re talking all things subscription boxes which have seen a huge boom in popularity over the last few years.
Joining me is subscription box expert, Lauren Prentice - a serial entrepreneur who was the first person I saw in the UK to create an outstanding subscription box service and has gone on to become a leader in this space and now teaches others how to launch a successful subscription service.
What You'll Learn In This Episode:
- How Lauren identified subscription boxes as an area of growth during the lockdown and a business that could be pandemic proof, provide reoccurring revenue and become a passive income stream once established.
- Some of the common mistakes people make when launching a subscription service, why finding your niche is so important and why your product should always be solving a problem for your customer.
- Lauren shares her personal experience as a female business owner with ADHD and the impact it’s had on running her business and how she finds success in whatever she sets her mind to.
- Why growing your audience is vital in a subscription box business because as Lauren highlights in today's episode, if you look after your audience, they will look after you.
Resources:
- Download my FREE Launch Strategy Guide-
- Visit my website www.lisajohnson.com
- Follow me on Instagram @lisajohnsonstrategist
- Follow me on Facebook @lisajohnsonstrategist
- Join the discussion at @thefabulous5percent
- Subscribe to my YouTube channel
- Today’s episode is sponsored by Nicola J Rowley PR. You can find all her services at www.njrpr.com
- The Business Box www.thebusinessbox.co.uk
- Join Laurens’ Facebook group So you want to start a subscription box?
