We had a wonderful and honest conversation with Aram Deirmenjian of Kiamie Wine Cellars in Paso Robles.
Aram shares the full story behind Kiamie — how the winery started, why they chose Paso Robles, and what makes the Paso wine culture so unique. We dive into his evolution as a winemaker, how his wines have matured over time, and how Paso Robles itself has transformed into one of California’s most exciting wine regions.
We also talk about something many wineries struggle with — distribution. Kiamie has chosen to focus primarily on direct-to-consumer sales rather than traditional retail distribution. Aram explains why building personal relationships with customers matters, and how their loyal supporters truly appreciate the wines and the experience.
And yes… for the first time on the show, we had a four-legged guest — Aram’s lovable dog, Archoog 🐾
If you love stories about entrepreneurship, winemaking, and the evolution of California wine culture, this episode is for you.
Always Drink the Good Stuff! 🍷
— Stepan Baghdassarian
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