If you want to specialize as a tenant rep or are a retail owner, canvas those small business brands that you know, love, and frequent. It is along the lines of Warren Buffet's invest in what you know philosophy and also makes it easier to do what you love. It is hard to sell something that you don't know or believe in. Pull up a chair and get insights in how Michelle Gonzalez tenant reps brands she likes to build relationships and business.
