On this week’s episode, Dale Archdekin and Brian Curtis dive into a call driven by an ISA who reaches an outlier – someone who has a big pocket and willing to purchase but not move in a few years from now, explain why you shouldn’t guess and skimp on discovery, and they conclude with how to stand out as an agent and build legitimacy behind the “salesperson” and create that urgency to urge the buyer to buy now instead of later.
