Email has long been viewed as a #marketing activity with less #compliance risk, but that may be changing. In this episode of Compliance Pointers, Frank Nolan, a partner at Eversheds Sutherland, explains what’s driving an increase in email compliance litigation. Watch the complete episode to learn:
📧 How a California email law creates more risk than CAN-SPAM and is being used to fuel new class action lawsuits
📧 How Gmail ads and “converted” emails are becoming a novel litigation target
📧 Email mistakes that can land a business in trouble
📧 Best practices to reduce risk
#EmailMarketing #CANSPAM
Learn more about Eversheds Sutherland: https://www.eversheds-sutherland.com/en/united-states
Learn more about Frank: https://www.eversheds-sutherland.com/en/united-states/people/nolan-francis
Learn more about CompliancePoint's Marketing Compliance Services at: https://www.compliancepoint.com/services/marketing-compliance/
