Usability does not ensure a valuable product. To achieve Product-Market fit, you must design a product that is highly valued by the users in your target market. Developing a product that is also usable will help solidify your Product-Market fit and increase your potential for a disruptive innovation in your market segment. To drive this point home, I lean on the expertise of Dan Olsen in his book The Lean Product Playbook.
Show Notes:
The Lean Product Playbook: https://a.co/d/2qeIXGB
Interaction Design Foundation: https://www.interaction-design.org
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