Once upon a time, I was asked if I led a team of amateur marketers. It royally pissed me off, but now I know that it doesn't matter. If we were or if we weren't, the answer would have always been the same, "sure."
Let me tell you a story.
Last week my son, who just started playing QB, was told not to throw the ball while "on the run." I thought that advice was comical, considering the following questions. "What if he knows he can confidently make the play?" "What if making the throw while "on the run" is better than the alternative." Or, "what if he has practiced throwing the ball on the run a million times?"
Because he does, because he can, and because he has. Ok, I get it. He's 11 years old, and I'm just another biased dad. That's true, and I can't deny it, but find me a father out there that doesn't believe in his son. Better yet, please find me a father who doesn't believe his kid is the greatest. You can't.
This article is really not about Football the same way Ted Lasso is not about a soccer team, but please allow me to hang on to the analogy for one more point. If you know Football, look at Patrick Mahomes, Kyler Murray, Lamar Jackson, or even Baker Mayfield in the NFL and how they play the game. They run wild. If you're still looking at the game thinking that it needs to be played the same way you're father played it, you're probably watching Kirk Cousins from the Vikings and believing, "we're gonna win the Super Bowl this year." That's just a knock against myself (just the part about the Vikings, no offense Kirk). No, this isn't an article about Football. This article is about a box. And this box, well, this box sucks.
