The YouTube algorithm feels broken — and creators everywhere know it. In this episode, I dig into why the platform has shifted so dramatically, why notifications have fallen apart, why impressions collapse even when you post consistently, and why so many creators feel invisible right now. Using the world of Black Mirror as the perfect metaphor, we explore how the algorithm is behaving like a glitchy, unpredictable system that no one — not even YouTube — seems to fully understand.
If your viewers stopped getting notifications… If your consistent uploads suddenly tanked… If your videos randomly disappear from recommendations… If your analytics look like a haunted house… You’re not imagining it.
This episode breaks down: • How the algorithm is quietly “pruning” creators from their own audiences • Why notifications are unreliable and unpredictable • How impressions can collapse even with perfect consistency • Why creators feel like they’re shouting into the void • Why Black Mirror is the perfect lens for understanding the chaos • What’s really happening behind the scenes • Why this shift isn’t your fault — and what creators can actually do about it
We’re living in a digital world that feels more dystopian every day. But creators aren’t powerless. In fact, understanding the system is the first step to working smarter, protecting your creativity, and remembering why you started making content in the first place.
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