Description

In this episode of the ESCO “Did You Know?” Podcast, we are joined by Larry Waters, founder of Electrify My Home, to explore how contractors can future-proof their businesses in the rapidly changing HVAC landscape. With over four decades in the trade, Larry shares how he transitioned from conventional HVAC installations to pioneering high-performance heat pump solutions, and built a thriving, education-first business along the way.

We discuss:

• How to evolve your HVAC business for electrification
• The critical role of building science and load calculations
• Using DISC profiling to tailor your sales approach
• Virtual assessments, filtering leads, and building customer trust
• Why being a solutions provider beats racing to the lowest price
• How Larry grew from 3 to 19 employees with a 45% referral rate

Whether you're a contractor, educator, or just HVAC-curious, this episode offers powerful insights into what it takes to thrive in the electrification era.

📚 Explore Larry’s training programs at EMHLearn.com and learn more about his electrification work at ElectrifyMyHome.com.