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Description

In this episode of Growth Digger, Taran Nandha (CEO, Growth Natives) and Tushar Misri (Practice Head – Salesforce) explore how AI is transforming customer engagement through Salesforce Marketing Cloud—and why this shift is a must-watch for every modern marketer.

Gone are the days of one-size-fits-all campaigns. From predictive email engagement to AI-personalized journeys and smart content automation, Taran and Tushar break down:

✅ What Salesforce’s Einstein AI really does for marketers

✅ How features like Engagement Scoring & Send Time Optimization boost results

✅ Why dynamic content and responsive journeys are driving stronger ROI

✅ Real-world wins: higher CTRs, reduced churn, and faster conversions

✅ A practical 8-step roadmap to integrate AI into your marketing stack

✅ Key watch-outs: messy data, compliance, and over-automation

📊 Whether you're a CMO, marketer, or brand builder—this episode will help you rethink how AI can scale real customer connections (not just campaigns).

🎧 Tune in now for insights, examples, and actionable tips on leveling up with AI-powered marketing.