Why do B2B teams today have more tools, more people, more dashboards… and still miss pipeline targets?
In this episode of Growth Digger, Akanksha Dass (Director of Marketing & Communications at Growth Natives) sits down with Abeer Aulakh (Director of Marketing at DiGGrowth) to unpack a growing problem in modern B2B organizations:
Teams are overbuilt… but underperforming.
From bloated martech stacks to misaligned incentives and fragmented ownership, this conversation breaks down why complexity is hurting performance—and what high-performing teams are doing differently.
💡What you’ll learn in this episode:
✓Why “overbuilt ≠ optimized” in B2B teams
✓How tool overload and over-specialization reduce efficiency
✓What high-performing teams do differently to drive revenue
💡 Key takeaway:
✓You don’t win by adding more tools, more roles, or more dashboards.
✓You win by aligning better, simplifying systems, and focusing on revenue.
