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Join us to chat with Jeff Lewis of Tommy's Motorsports, a 42-year industry veteran who's seen everything from furniture sales to motorcycle dealerships across the country. In this candid interview, Lewis shares his journey from Florida to Tennessee, revealing insights into successful dealership management, the importance of exceptional customer service, and his passion for riding. Discover how he transitioned from a minority partner to a contract troubleshooter, learned the value of patience in developing staff, and why he believes side-by-sides are now dominating the market. With a unique perspective spanning Harley and metric brands, Lewis offers a glimpse into the heart of the powersports industry, discussing everything from electric bike skepticism to the joy of family adventures on motorcycles and off-road vehicles.

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