Urban Dictonary: Jussie. Definition: Something fake, fabricated, illegitimate. In a sentence: "That Gucci Wallet only has one G, that's a Jussie."
The Jussie Smollett trial has wrapped up, man is guilty on five counts of CAP. Hire Shehr and Saad, LLC if you would like industry-best advice in faking a hate crime.
It's a masterclass in being a dummy, but it does give us something to talk about: How do we project existing problems and attitudes onto hot-button issues? From Chicago politics to social media branding, everyone and everything takes advantage of stories like these.
Also please don't go to Subway at 2AM. You're asking for a real hate crime. From me.
