In this episode, Jamie Knight interviews Preston Gale, Top Realtor in North Dallas, Texas. Preston has exploded on the scene using YouTube. We talk about staying the course with consistency on the platform. As Realtors, we know we need to be prospecting and Preston does it through video content, while he's on the golf course and spending time with his family. Great episode that's jam packed with actionable ideas, strategies, and stories.
@RealtorJamieKnight @REALSOUTHAGENTS @PrestonGaleRealtor
Check out Preston on YouTube: https://www.youtube.com/@livinginnorthdallastx
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How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN
Summary
In this podcast episode, Jamie Knight interviews Preston Gale, a successful realtor from North Dallas, who shares his journey into real estate, the evolution of his YouTube content, and the importance of authenticity in connecting with clients. Preston discusses his strategies for lead generation through YouTube, the significance of casual presentation styles, and the benefits of outsourcing video production. He also emphasizes the value of maintaining relationships with past clients and offers advice for agents struggling in the current market.
Takeaways
Preston transitioned from being a fireman to a realtor after encouragement from a successful real estate agent.
He started creating YouTube content with minimal resources and faced challenges initially.
Consistency in posting videos led to significant growth in his real estate business.
Preston emphasizes the importance of being authentic and casual in video presentations.
He generates high-quality leads through YouTube, which has become his primary source of business.
Outsourcing video production has allowed him to focus on selling real estate.
Maintaining relationships with past clients is crucial for ongoing business.
Preston advises agents to connect with successful peers for support and learning.
He highlights the need for agents to treat their business seriously and consistently provide value.
Video marketing is essential for real estate agents to build trust and connect with potential clients.
Chapters
00:00 The Power of Video in Real Estate
Keywords
real estate, YouTube, lead generation, authenticity, video marketing, Preston Gale, Dallas realtor, content creation, agent tips, real estate podcast, Real Broker Louisiana, Real Broker Dallas Texas