Description

In February I learned to embrace the emotional roller coaster of building your own business. I was surprised how quickly a “low” could turn into a “high” and then back into a “low.”

Highlights

• I am dropping the “experiment” label from what I’m up to–I’m all in on this business building thing
• Loving the ability to focus 100% on personal development work
• What I did in February
  • Continuing to work with my existing clients and look for new ones
  • Continuing to coach through A Social Ignition as a coach to an entrepreneurial program in a local prison
  • Reading: A Second Chance: For You, For Me, And For The Rest Of Us by Catherine Hoke
    • Gifted to me by John Wall from Marketing Over Coffee
  • Finalized my messaging which filtered into several web page updates and my new offering
• What I Learned
  • The benefits of a break and the ability to focus–I’m getting getting clearer and clear on what I’m up to
  • The Entrepreneurial emotional roller coaster is all too real
    • Expect the emotional highs to be high and the lows to be low
    • Expect those emotions to change rapidly
  • The benefits of blowing off a whole day and getting out of town to reset
    • Cooper Spur Mountain Resort — A great affordable place to ski on the backside of Mount Hood, particularly if you buy the family pass
    • WAAM — Excellent Auto and Airplane museum in Hood River, Oregon
    • Could there be a way to get away at least one a month or every other month?
  • Things often take longer than they appear, but if you keep showing up, over time you’ll accomplish more than you think you can
  • Follow those “inklings” and get on the phone with people, even if you aren’t sure what you want to talk about
    • How to Move Forward When Visibility is Limited (042) — turns out it’s good advice
  • Just about anything can inform you–going for a walk with the recorder rolling to capture your thoughts
  • Feedback (positive and negative) is a gift
    • Speak to what isn’t working
    • Being bold with your coach can take things to the next level
• Review of Monthly Themes
  • January – Start
    • Lay the foundation and let’s get rolling
    • Administration & Creation
    • Getting the house in order
  • February – Messaging
    • Continue foundation work
    • Heavy focus on messaging and what I’m about
    • Wrote and published my manifesto
      • Really fun to share with people–struck a chord with some
    • Interviewed various people that I could hire to upgrade my website
      • The time for doing it all myself is over
      • I came to the conclusion that what I really need is a designer
    • Finished coaching offers/packages
      • Much easier having gotten clear on message and what I’m offering
      • Providing as “packages” not “month to month” or “hourly”
    • Started updating web pages
  • March – Promote
    • Finish web page updates
    • Polish my new coaching/consulting/mentoring offering
    • Promote my message and enhance my presence on social platforms
  • April – We’ll see
    • Theme is less clear
    • Could be that we iterate through the previous loop (foundation –> message –> promote)
    • Drive traf