Today we welcome Alejandro Paredes, Co-founder and CEO of Shotlist Studios.
One of the most intelligent entrepreneurs I’ve met in my journey to date.
This guy knows the science behind building communities and marketing in the digital age!
Tune in to learn more about his unique approach.
00:00:00 - Alejandro’s background and how he co-founded Shotlist Studios
00:05:28 - Bridging the gap between business and creative worlds
00:08:04 - Building a network of creatives through community engagement
00:13:11 - Keeping creatives passionate and involved in projects
00:17:40 - How the marketing landscape is shifting towards authenticity and storytelling
00:19:28 - Keeping up with marketing trends and technologies
00:24:25 - Core pillar of marketing: telling a compelling story to differentiate from competitors
00:24:25 - Understanding your client’s goals and target audience
00:25:39 - The importance of building authentic and engaged communities in the digital age
00:33:14 - Alejandro emphasizes the importance of staying open-minded, and connecting with others to gain new perspectives
If you would like to learn more about Alejandro you can check him out here:
